More TED… Impact of Social Media
Jun 28, 2009
Clay Shirky gives some examples of Social Media and user interaction.
Where J.J. Abrams goes for Inspiration…
May 10, 2009
In the spirit of a huge opening weekend, many may wonder where J.J. Abrams gets his creative ideas from, check out this video from T.E.D. in March of 2007, where JJ talks about his “mystery box”.
Ad Supported Internet Video on your TV – Round 1.5
Mar 22, 2009
This is a quick follow up to my earlier post on Ad Supported Internet (web) Video on your TV, where I brought up the concept that if users stream web video to their TV, you take the interactivity out of the Ad unit and so goes the value to the advertiser for using the web as a more powerful vehicle to spend their ad dollars.
Now it looks as if the big wigs are responding to the problem and the reason that NBC has been resisting is simple, “because it hasn’t figured out how to make money off Web video yet — and needs you to keep watching TV on your TV.” Check out an interesting piece from Silicon Alley Insider that goes into more detail.
The shift back to get web content on the TV continues….
Shared characteristics of successful ad supported Internet companies
Mar 21, 2009
Below is a draft of a few characteristics that successful advertising supported Internet Companies embody. This is just a simple table – and a start to taking a birds eye view approach for what makes the great companies tick. Thoughts are welcome.
Advertising Supported Internet Industry Overview
| Purpose | Connecting with Friends | Consuming Content |
|---|---|---|
| Success is Driven By: | - Controlled platforms (you control who you are friends with) | - Current Fads |
| - The size of each users network (the bigger the better - to connect, you must be on the platform) | - Respecting Super-Users | |
| - Users generate their own content (self service platforms) | - Multiple content providers (self service platform) | |
| Sample Companies: | - Facebook / MySpace | - Google / Wikipedia (close to being ad supported)) |
| - AOL IM / Skype | - Pandora / Digg | |
| - YouTube / PhotoBucket / Twitter (email / embed functionality) | - YouTube / PhotoBucket / Twitter (destination site) | |
Thanks to Scott, Adam & Evan for thoughts.
Ad Supported Internet Video on your TV – Round 1
Jan 25, 2009
24 hours into the Storm
Nov 22, 2008
I picked up a Storm last night and while waiting for the associate at Best Buy to activate (it was sold out everywhere else) a few concepts where going through my head:
- Verizon’s phones stink – which was probably 90% of what caused people to line up around the block for them. To think that Verizon passed on the iPhone.
- What an amazing job the carriers have done inching up the phone bill. All in, it appears that an unlimited plan on Verizon with data for a blackberry will be >$150.
- On that same note, think about what has happened to your cable bill in the past few years: First it was premium services (HBO, etc.), then PPV, then digital boxes, then VOD and now HD boxes and fees
Initial thoughts on the Storm – awesome from a screen, multi media and UI perspective, keypad sucks, I want to know who prefers a touchscreen keypad. I look forward to getting more use out of a phone than my old BB at shouldbesimple.com.
and since the title of this post uses 24 in it, a friendly reminder – Jack is back tomorrow night on Fox!
